Policy Researcher · Product Strategist · Independent Scholar

The digital economy leaves 62 million rural Vietnamese behind.

I grew up in rural Vietnam and spent a decade building fintech products at Grab. The gap between what I saw at scale and what Vietnam’s national plan addresses is what drove me toward policy. This site is the public record of an ongoing research practice for long-term policy work and published analysis.

Flagship ProjectNationwide SamplingOpen Research

From Income to Assets

Vietnam Rural Wealth Progression Project

An independent public-interest initiative studying what helps rural households turn income into savings, resilience, and productive assets. The research is now opening three routes for household surveys, stories, and local partners.

Active phase · Aug 2026
Nationwide outreach target
Vietnamese-first · bilingual
Explore or contribute →
0M
Rural Vietnamese
underserved by digital financial infrastructure
2025–2035
Vietnam’s National Growth Plan
silent on rural fintech and AI access policy
0
Research Threads
rural fintech, regional investment, nation brand

What I’m Building

Three types of artifacts. All open.

Featured Research

Recent Activity

Live
PublishedVietnam's Nation Brand Soft Power Audit — with 5 interactive visualizationsJun 2026
PublishedVietnam's Rural Digital Exclusion — policy gap analysisMay 2026
UpdatedProvince Readiness Scorer with Q2 2026 connectivity dataMay 2026